Page Overview: BMW and MINI Customised Experience
Customised Experience
Trainings. BMW UND MINI

As the health and safety of our participants, employees and service providers is of utmost importance to us, we have taken several important steps to protect against Covid-19. Details can be found on our information pages:

Please note that we are regularly reviewing matters due to the fluid nature of the situation.

If you have any questions, please contact our customer hotline:
tel.: +49 (0) 89 1250 16 444 (Monday – Friday: 8.00 a.m. – 5.00 p.m.),

Your BMW and MINI Driving Experience team


The BMW and MINI Driving Experience also has a great range of offers tailored to meet every need. Book a customised driving event for your customers, business partners or employees, or fulfil your personal driving goals in a Personal Coaching session. Whether on the grounds of the BMW and MINI Driving Academy in Maisach, on a racing circuit, at our winter locations or at a suitable location that you suggest – we’ll arrange your driving experience wherever you’d like! We can even make a customised tour for one or several days in the BMW model of your dreams a reality.

Whatever you have in mind – together, we can make it possible.

Customised Tour


Whatever the reason, whether you are on your own or with a group, you can enjoy half a day or several days of driving fun: our service includes the organisation of a complete, tailored tour, including attractive supporting events, and will make your tour an unforgettable experience.

Personal Coaching.

Exclusive training, and the chance to improve your knowledge on a 1 on 1 basis - Personal Coaching helps you achieve your goals even more quickly. 

people Maisach

Meet & Drive.

At the BMW and MINI Driving Academy, we can provide the ideal team-building accompaniment for your event in the form of dynamic driving training courses.


BMW Brand Experience.


You can combine your individual Driving Experience with exclusive guided tours of e. g. BMW Welt or a brand talk. 



If you have questions concerning our Customised Experience we would be pleased to help. You can contact us from Monday to Friday between 8 am and 5 pm: +49 (0)89 1250 16 444. You may also contact us via E-Mail.