Page Overview: The best of three worlds
The best of three worlds.

Look forward to the ultimate day out for every BMW fan. Experience BMW as close as it gets in unique locations.
The day begins at the BMW Welt, right outside the headquarters of the BMW Group. This is where you will experience the present of the BMW Group – at the heart of a unique architectural complex.

After this, a journey back through time awaits you. In the course of an exclusive guided tour through the BMW Group Classic Collection, you will have the chance to visit the historic workshop and see legendary vehicles that are usually hidden from the public eye.

As a grand finale, you can take the driver’s seat at a dynamic driving training session at the BMW and MINI Driving Experience facility in Maisach, not far from Munich. Experience a selection of the latest BMW models in challenging driving situations and learn to master them under the supervision of our professional BMW driving instructors.

Everything on the agenda has been organised for you beforehand – from guided tours and transfers to catering and personalised customer care – all you have to do is enjoy every minute of the day without a care in the world. For BMW fans like you, this programme is an experience that simply must not be missed.  


All-day event: hostess-escorted. 

BMW Welt:

  • Welcome & breakfast at the ‘Biker’s Lodge’
  • Guided tour: BMW Welt tour
  • Shuttle to BMW Group Classic

BMW Group Classic:

  • Guided tour: BMW Group Classic
  • Shuttle to the BMW and MINI Driving Academy in Maisach

BMW AND MINI Driving Academy Maisach:

  • Lunch
  • Active driving programme: BMW Compact Basic Training
  • Presentation of certificates
  • Return shuttle to the BMW Welt


  • One day / max. of 20 participants per group (two persons per vehicle)
  • Start: meet at 8.30 a.m. (BMW Welt)

Training vehicle: current BMW and BMW i models.

What the heart desires: the BMW Driving Experience has the perfect car for any requirement. Accelerate, brake, drift: take your seat in a different range of BMW and BMW i models with the most diverse driving technologies. These models range between the BMW 1 Series, BMW 2 Series, BMW 3 Series as well as the BMW i3s. Immerse yourself in sheer driving and learning pleasure.

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