MODERN LOOK –
Endless space. That is the first thing you notice when you arrive at the site of the Driving Academy. However, the closer you get to the centre of the site, the larger the heart of the Driving Academy looms in front of you: the reception building. The bright, friendly and inviting reception building is the place you arrive at when you come to the grounds. It is the starting point for courses, a meeting place for participants, and an event location for company incentives.
The highlights of the reception building are the M Power Room and the roof terrace, which commands a view over the whole grounds. The lounge area on the ground floor invites you to relax for a while, both before and after training exercises and events.
360° area 360° terrace
THE HEART OF THE
As soon as you enter the reception building, you immediately feel welcome at the Driving Academy: the BMW Lounge in the entrance area invites you to kick back and relax for a while. The 223 m² area includes numerous comfortable seating arrangements, while the bar serves customers with food and drinks.
The expansive window, with its view over the training premises, and a BMW or MINI on display in the BMW Lounge offer a taste of the forthcoming event. Upstairs, the BMW M Power room and the adjacent 126 m² roof terrace provide an even better view of the site and invites you to relax with a cool drink after an exhilarating training course. It goes without saying that the entire reception building can also be used as a venue for an event in a relaxed atmosphere.
800 M² OF LISTED
THE BMW HALL.
The converted aircraft hangar, which is a listed building, offers an outstanding location for all kinds of active driving events. Vehicle-related events, special presentations, conferences, standing receptions and much more besides – there is plenty of space for every kind of event and occasion.
The flexible hall welcomes up to 400 guests into a unique mixture of off-location and historic building. Whether tables for an evening dinner, a reception, or in combination with display vehicles: the options are seemingly endless. For example, the BMW Hall was used for the BMW Sports Trophy Award Ceremony, BMW Motorsport’s big end-of-year event.360° inside view